Man, I’ve been away for a while…but a few things.

POWER HOUR is on Saturday. Be there or be square!

Second, I’ve been sick and also on the road. Terrible combination, but I’m back now.

Third, man, the AI news has just been ridiculous. I need to do a post on my thoughts about all the news. We’re living in crazy times and it’s hard to know where the future is going. It’s exciting for many, but also a little scary, and I think all emotions are valid right now.

My thought has always been, there’s little we can do to stop the advancement of this technology. By little, I mean nothing. The best thing we can do is try to understand it, make peace with it, and figure out what our path looks like in the future, knowing that everyone’s path is going to be different.

You don’t have to like AI. You don’t necessarily have to use it. But you do need to understand the technology, its capabilities, and how you’re going to compete with it. There are some hard truths we’re all going to have to face in the very near future—like, what it means to be a writer in an age of automatic content, and how to stand out in an age of automatic content—but I don’t think the future is dire as many are predicting.

I’ve developed an acronym that explains my approach to AI (and future tech in general). It’s called LICK.

L is for Learn. Learn how the tech works. Take classes. Watch videos. Download the tools and experiment with them yourself.

I is for Invest. Invest your time and money in promising companies. There’s no reason we can’t benefit from this financially. If you don’t have the money, invest your time and resources into learning and being able to take advantage of the tech early. That’s just as valuable.

C is for Curiosity. Be curious, stay curious.

K is for Kaizen, which is a Japanese term for minimal improvements over a short time that add up to big gains in the future. How can you integrate AI into your workflows to limit the time you spend on tasks you don’t enjoy? Lots of opportunities here for those who dare.

So, when faced with AI tech and its crazy prospects, you can do four things:

1. Bury your head in the sand

2. Fight it (won’t work)

3. LICK it

OK, it’s not the sexiest acronym in the world, but acronyms don’t have to be sexy. They just have to be memorable…

Anyhoo, have a good night everyone.

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